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Marketing Coordinators support the initiatives of their company’s marketing department by handling logistics for implementing campaigns, product launches, events and partnerships. They are also involved in the development of marketing strategies and objectives, working collaboratively with other marketing professionals in order to achieve targets.
Reporting to Marketing Managers and CMOs, the Marketing Coordinator is also responsible for analysing the success of campaigns and advertisements through customer satisfaction, as well as helping to organise the overall marketing plan, whether that involves website creation, event marketing, digital marketing or email campaigns
Source: http://joboutlook.gov.au/