Integrated Care & Management Training (ICMT) (RTO 90197)
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Self-paced; up to 24 months
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Social Media Manager | Social Media Strategist | Social Media Consultant | Community Manager | View all
This course meets the Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET). Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.
Tap into the power of social media for your business with this Diploma of Social Media Marketing (10118NAT) delivered online by ICM Training through Open Colleges.
From Facebook and LinkedIn to Snapchat and Instagram, you will learn how to devise a social media plan for a range of mediums, and utilise tools such as email marketing and effective content to build your own personal brand.
This online course will take you through social media strategy, looking at both organic and paid reach, and teach you the ins and outs of personal branding. You will also learn how to use email marketing in your workplace.
In this social media marketing course, the units of competency you may study include:
As a student of Open Colleges, you will have access to a range of student and administrative support options. Your course trainers are available via email, messaging and through your online course forums in OpenSpace. You will also have access to help with study skills such as time management, essay writing and referencing.
"It was very grounded in reality and it was practical as well as theoretical. I recommend doing the training before starting to write. I see people that will come to our writers group and say ‘I’ve got this lovely story, my kids love it, my grandchildren love it,’ and it would never get published because they haven’t done any training and they don’t know how to write."
"Because it’s so flexible, it was easy for me to do it. I’ll be in the middle of an assignment and I can just pause it if my son is asking for lunch. I’ll quickly make him lunch or get a drink and I can just open it back up and go straight back into it to continue. The trainers have been great. They really try to get back to you on time and make sure they give you the best possible answers. They always seem to come back with a quick response."
"It’s given me a different mindset. I used to think you’d go out and do a job, like mechanics, for years and that you’d just get the qualification after years on the job. But with this, you can study for a couple of months and then you can go out into the world fully qualified and ready for the job and just go for it."
"I think the Open Colleges model is particularly good because you’re not tied down to due dates, you just have as much time as you need. You have people to get in touch with if you’re having trouble. I’ve actually had emails back at 10pm at night from my teacher. I’ve been sitting here and I’ve shot one off and they’ve got right back to me within that hour. You don’t get that anywhere."
"I am a farmer and I run a family farm with my husband. I was given the opportunity to study any course I wanted that would help our business, and that may help me earn some money off the land, so I chose to learn bookkeeping. The course is so useful and beneficial for our farm. It’s great to learn how to set journals out so our accountant can do the BAS and income tax, without them being all over the place."
Upon successful completion of this course, you will receive a nationally recognised, accredited Diploma of Social Media Marketing (10118NAT) from ICM Training.
Get hands-on with $100 Facebook advertising credit
Open Colleges and Facebook have teamed up to offer students of this course the chance to put what they learn into practice with $100 worth of free Facebook Advertising credit.
If you're hoping to continue your studies at university, this course is a great starting point.
Graduates of this course can get 8 units (one year) credit transfer towards the following degrees with Southern Cross University:
Diploma of Social Media Marketing graduates also receive university articulation (credits) of up to 5 units into the Australian Institute of Higher Education.
This course also includes a free 12-month student membership to the Australian Marketing Institute (AMI), the industry peak body for marketing professionals in Australia. Your AMI membership will begin once you successfully complete an assessment within the first month of the course.
Wondering where a career in social media marketing could take you? Potential job outcomes may include; Social Media Consultant, Social Media Manager, Social Media Strategist, Content Marketing Manager, Community Manager, Marketing Coordinator, Digital Marketing Manager, Brand Manager, Marketing Research Assistant, Advertising Executive.
Open Colleges offers two flexible payment models to help make studying more affordable:
Payment Option 1: Pay in weekly instalments
Payment Option 2: Pay in full when you enrol and save up to 20% on your course fees
Fill out this form and a Study Consultant from Open Colleges will get back to you.