Facebook Marketing

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Pacific Training Group
  • Awarded by

    Social Media College

  • Qualification

    Short Course

  • Study Mode


  • Payment Options

    Upfront payment

  • Duration

    20 hours self-paced

  • Start Date

    Enquire now for upcoming start dates

  • Course Fee

    Price may vary

  • Career Outcomes

    Social Media Manager | Content Producer | Social Media Officer | Social Media Coordinator | View all

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  • In a Nutshell

    You've got social media savvy but need help understanding how to create and run good Facebook ads. This Facebook Marketing short course from Pacific Training Group, in partnership with Social Media College is for you.

    Designed for students with no prior experience of running campaigns on Facebook, this short course offers a practical and useful overview of the key concepts of marketing on Facebook. You'll learn how to design and manage campaigns, how to develop ads and ad sets, how to track and retarget ads, how to engage your community, and how to measure your success. It's a highly relevant and useful course for anyone wanting to reach more people, maximise marketing budgets, and develop a compelling identity on the world's largest social media platform.

    This course is delivered by Facebook experts from Social Media College and developed to be current and cutting-edge — ensuring your investment pays off with tips and strategies that will see your work succeed. If you're a freelancer, social media manager, or creative agency looking to rapidly upskill, this short course is your next step.

  • What You'll Need to Get In

    There are no prerequisites for this course.

  • Subject Breakdown

    In this social media marketing course, the subjects you may study include:

    • Introduction to Facebook Marketing
    • The Facebook Ads Landscape
    • Facebook Marketing Strategy
    • Facebook Campaigns
    • Facebook Ad Set
    • Facebook Ads Structure
    • Community Management
    • Tracking and Retargeting
    • Measurement and Reporting
  • Why Pacific Training Group?

    Pacific Training Group makes learning flexible, fun and affordable by offering their students the opportunity to study in class, online and also in the workplace. They provide professional programs and skillsets in areas such as Management, Leadership, Digital Technologies, Events, Tourism and Hospitality, giving you all the skills that you need to start your new exciting career.

    Campuses are centrally located in Sydney and the Gold Coast with modern teaching facilities and a fun relaxed atmosphere. Their online platform is an easy to navigate and interactive learning portal with ready access to their industry experienced trainers.

    With Pacific Training Group, you can graduate with extensive industry skills, a network of employment contacts and a qualification that is recognised in Australia, and beyond.

  • Where will this course take you?

    Upon successful completion of this course you will receive a Certificate of Completion from Social Media College, which you can add to your LinkedIn profile. 

    This course is a useful addition to any Social Media Manager, Marketing Coordinator or Freelancer looking to improve their return on investment and stand out in a competitive social media landscape. After completing this course, you'll be equipped with the skills and insights needed to implement Facebook strategies and campaigns that will engage and expand your audience. 

    This course also offers a commitment-free taste of studying for anyone considering a career in Social Media Management. After completing this course, you may like to gain a formal qualification with the Diploma of Social Media Marketing (10904NAT).

  • Career Outcomes

    Wondering where a career in social media marketing could take you? Potential job outcomes may include; Social Media Consultant, Social Media Manager, Social Media Strategist, Content Marketing Manager, Community Manager, Marketing Coordinator, Digital Marketing Manager, Brand Manager, Marketing Research Assistant, Advertising Executive.

  • Let's talk price

    The fee for this course is $775 to 30th September, 2021 then is $795.

    To be paid as one single upfront payment.

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