Diploma of Social Media Marketing

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Pacific Training Group
  • Awarded by

    Pacific Training Group

  • Qualification


  • Study Mode

    On campus

  • Payment Options

    Payment planUpfront payment

  • Duration

    This course is designed to be completed within 1 year.

  • Start Date

    Enquire now for upcoming start dates.

  • Location

    Sydney | Gold Coast

  • Career Outcomes

    Digital Marketing Manager | Social Media Consultant | Content Marketing Manager | Social Media Coordinator | View all

This course meets the Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET). Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.

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  • In a Nutshell

    Keep ahead of the digital marketing curve with a Diploma of Social Media Marketing from Pacific Training Group.

    Social media marketing gurus are in demand for every organisation. This highly practical qualification will give you the skills and confidence to execute successful marketing strategies using social media and other digital tools.

    You'll gain an end to end understanding of social media by studying topics including:

    • End to end social media education 
    • Manage blog and content marketing 
    • Mainstream social media marketing strategies 
    • Niche social media marketing strategies 
    • Strong personal brand in social media 
    • Email marketing 
    • Marketing communication plan 
    • Market trends and developments 
    • Undertake project work 

    Apply your knowledge and the tools and templates provided in the course to run successful campaigns for a diverse range of businesses and clients. 

    This course can be completed on campus in Sydney and the Gold Coast or online for the flexibility to study on your own schedule.

  • What You'll Need to Get In

    The entry requirements for this course are:

    • Age: 18 years or above
    • Education: Completion of at least 11 years of formal schooling
    • English: An upper-intermediate level of English or higher
    • Equipment: Laptop computer and access to internet connection to study in class and/or online.
  • Subject Breakdown

    In this social media course, the subjects you may study include:

    NAT10904001 - Content marketing

    SIRXMKT006 - Develop a social media strategy

    NAT10904002  - Organic social media marketing

    NAT10904003 - Paid social media advertising

    NAT10904004 - Personal brand marketing

    NAT10904005  - Social media conversion strategies

    BSBMKG541 - Identify and evaluate marketing opportunities

    BSBMKG555 - Write persuasive copy

    BSBPMG430 - Undertake project work

  • Why Pacific Training Group?

    Pacific Training Group makes learning flexible, fun and affordable by offering their students the opportunity to study in class, online and also in the workplace. They provide professional programs and skillsets in areas such as Management, Leadership, Digital Technologies, Events, Tourism and Hospitality, giving you all the skills that you need to start your new exciting career.

    Campuses are centrally located in Sydney and the Gold Coast with modern teaching facilities and a fun relaxed atmosphere. Their online platform is an easy to navigate and interactive learning portal with ready access to their industry experienced trainers.

    With Pacific Training Group, you can graduate with extensive industry skills, a network of employment contacts and a qualification that is recognised in Australia, and beyond.

  • Where will this course take you?

    Upon successful completion of this course, you will receive a Diploma of Social Media Marketing from Pacific Training Group.

    Your new qualification will set you up to pursue a range of career options across digital marketing for many sectors and industries. Open the door to roles including social media manager, marketing manager, social media strategist, and content manager. 

  • Career Outcomes

    Wondering where a career in marketing could take you? Potential job outcomes may include: Potential marketing career outcomes include: Advertising or Marketing Professional, Marketing Coordinator, Digital Marketing Manager, Brand Manager, Marketing Research Assistant, Marketing Assistant, Advertising Executive.

  • Let's talk price

    The full fees for this course are as follows:

    Online: $1,920

    Students may pay their fees upfront and save 20% or choose from one of the below payment plans:

    • 48 weekly payments of $40 each OR
    • 24 fortnightly payments of $80 OR
    • 12 monthly payments of $160

    Sydney campus: $4,600

    Students may pay their fees upfront and save 20%  or choose from one of the below payment plans:

    • Per term: 4 payments of $1,200 each OR
    • 12 monthly payments of $400 each

    Gold Coast campus: $4,000

    Students may pay their fees upfront and receive a 20% discount  or choose from one of the below payment plans:

    • Per term: 4 payments of $1,000 each OR
    • 12 monthly payments of $333 each

    Additional fees:

    • Enrolment fee: $200 paid at time of enrolment (Campus), $50 (Online) 
    • Material fee: $100 paid at time of commencement (Campus) 
    • No material fee for online courses 
    • 20% discount is available for upfront payments

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