Advanced Diploma of Marketing and Communication

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Pacific Training Group
  • Awarded by

    Pacific Training Group

  • Qualification

    Advanced Diploma

  • Study Mode

    On campus

  • Payment Options

    Payment planUpfront payment

  • Duration

    This course is designed to be completed within 1 year and 9 months.

  • Start Date

    Enquire now for upcoming start dates.

  • Location

    Sydney | Gold Coast

  • Career Outcomes

    Digital Marketing Manager | Social Media Consultant | Content Marketing Manager | Social Media Coordinator | View all

This course meets the Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET). Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.

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  • In a Nutshell

    Get ready to step into exciting leadership and strategic planning roles in marketing with the Advanced Diploma of Marketing and Communication from Pacific Training Group.

    This qualification equips you with in-demand skills to take the lead on designing, running and evaluating marketing and communications strategies and be accountable for group outcomes.

    You'll graduate equipped with practical skills in these areas:

    • Advertising campaigns 
    • Organisational marketing objectives 
    • Marketing plan 
    • Strategic plans 
    • Implement a business plan 
    • Market research 
    • Marketing process 
    • Measure marketing effectiveness 
    • Innovation and continuous improvement 
    • Organisation development 
    • Provide leadership 
    • Originate and develop concepts 

    As a graduate, you'll be prepared for leadership roles accountable for the overall performance of marketing and communication strategies and managing teams.

    Study in a way that suits you! Either on campus at Sydney or the Gold Coast or online.

  • What You'll Need to Get In

    The entry requirements for this course are:

    • Age: 18 years or above
    • Education: Completion of at least 11 years of formal schooling
    • English: An upper-intermediate level of English or higher
    • Equipment: Laptop computer and access to internet connection to study in class and/or online.
  • Subject Breakdown

    In this marketing and communications course, the subjects you may study include:

    BSBPMG522 - Undertake project work 

    BSBADV602 - Develop an advertising campaign 

    BSBMKG608 - Develop organisational marketing objectives 

    BSBMKG609 - Develop a marketing plan 

    BSBMGT616 - Develop and implement strategic plans 

    BSBMGT617 - Develop and implement a business plan 

    BSBMKG607 - Manage market research 

    BSBMKG603 - Manage the marketing process 

    BSBMKG611 - Manage measurement of marketing effectiveness 

    BSBMGT608 - Manage innovation and continuous improvement 

    BSBMGT615 - Contribute to organisation development 

    BSBMGT605 - Provide leadership across the organisation  

    BSBCRT501 - Originate and develop concepts 

  • Why Pacific Training Group?

    Pacific Training Group makes learning flexible, fun and affordable by offering their students the opportunity to study in class, online and also in the workplace. They provide professional programs and skillsets in areas such as Management, Leadership, Digital Technologies, Events, Tourism and Hospitality, giving you all the skills that you need to start your new exciting career.

    Campuses are centrally located in Sydney and the Gold Coast with modern teaching facilities and a fun relaxed atmosphere. Their online platform is an easy to navigate and interactive learning portal with ready access to their industry experienced trainers.

    With Pacific Training Group, you can graduate with extensive industry skills, a network of employment contacts and a qualification that is recognised in Australia, and beyond.

  • Where will this course take you?

    Upon successful completion of this course, you will receive an Advanced Diploma of Marketing and Communication from Pacific Training Group. 

    This qualification can open doors to a range of exciting senior roles in marketing and communications.

    The exciting career possibilities ahead include roles such as Digital Marketing Manager, Content Marketing Manager, Social Media Community Manager, and Marketing Director.

  • Career Outcomes

    Wondering where a career in marketing could take you? Potential job outcomes may include: Potential marketing career outcomes include: Advertising or Marketing Professional, Marketing Coordinator, Digital Marketing Manager, Brand Manager, Marketing Research Assistant, Marketing Assistant, Advertising Executive.

  • Let's talk price

    The full fees for this course are as follows:

    Online: $3,360

    Students may pay their fees upfront and save 20% or choose from one of the below payment plans:

    • 84 weekly payments of $40 each OR
    • 42 fortnightly payments of $80 OR
    • 21 monthly payments of $160 each

    Sydney campus: $8,200

    Students may pay their fees upfront and save 20% or choose from one of the below payment plans:

    • Per term: 7 payments of $1,200 each OR
    • 21 monthly payments of $400 each

    Gold Coast campus: $7,000

    Students may pay their fees upfront and receive a 20% discount or choose from one of the below payment plans:

    • Per term: 7 payments of $1,000 each OR
    • 21 monthly payments of $333 each

    Additional fees:

    • Enrolment fee: $200 paid at time of enrolment (Campus), $50 (Online) 
    • Material fee: $100 paid at time of commencement (Campus) 
    • No material fee for online courses 
    • 20% discount is available for upfront payments

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